Monthly Archives: April 2008

Mobile Customer Experience

Posted on 30 April, 2008 by

I attended Internet World yesterday (29th April) and joined in the round table discussion in the Masterclasses stream run by James Hilton Joint CEO of Inside Mobile, and Andy Smith, Sales Director of Admob. Both were good speakers, who had … Continue reading →

Posted in Customer Experience, Mobile, Multi channel | 1 Comment

MMA Mobile Manifesto

Posted on 29 April, 2008 by

The Mobile Marketing Association has published it’s manifesto for best practice rules it hopes will increase uptake of mobile. The rules have been endorsed by IAB and dotmobi so hopefully will gain some industry momentum. They are: Icons are dead … Continue reading →

Posted in Mobile, Multi channel | Leave a comment

eComm Conference: what will drive wireless innovation (2008)

Posted on 29 April, 2008 by

The eComm Conference 2008 at the Computer History Museum, Silicone Valley has just been taking place (12 to 14th March) and during the conference a session was run on the future of wireless innovation. There is a video of the … Continue reading →

Posted in Mobile, Multi channel | Leave a comment

The global economy

Posted on 25 April, 2008 by

I attended the Real Business Entrepreneurs summit last week where the focus was on the possibility of recession, when it wasn’t on the the Governments changes to CGT! There were a number of take-aways worth sharing as many people face … Continue reading →

Posted in Economy, General Comments | Leave a comment

New Barbarian group website

Posted on 23 April, 2008 by

The Barbarian group have launched their new website and it is very very cool. I love everything about it actually and having gone through it in some detail I just can’t find fault. The language is so engaging when combined … Continue reading →

Posted in Customer Experience, Web, Websites I admire | Leave a comment

The User Experience Relationship

Posted on 22 April, 2008 by

I came across “Pleasure and Pain” the day before yesterday, a blog by Whitney Hess about measuring the impact of new technology on human experience – right up my avenue! Whitney has included a graphic by one of her co-workers … Continue reading →

Posted in Customer Experience | 1 Comment

Starbucks feedback strategy

Posted on 15 April, 2008 by

In March 2008 Starbucks announced it was launching an online suggestion box. “We are completely thrilled at the number of ideas (thousands!),” said Chris Bruzzo, Starbucks Coffee chief technology officer on March 21. There are a number of interesting components … Continue reading →

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Is Facebook dying?

Posted on 14 April, 2008 by

6th November 2007 Facebook launched its new advertising initiative. It would make money from advertising by allowing its users to become fans of business and recommend this to friends as well as a variety of other features like allowing businesses … Continue reading →

Posted in Web | Leave a comment

Why the web is brilliant

Posted on 8 April, 2008 by

Yesterday (8th April) if you searched in Google, for the search term “Argos” you would have been returned the following results: I have no idea who Ian Edgar is, and I certainly cannot comment on whether the statement being made … Continue reading →

Posted in Web | 1 Comment

Usability vs. Creativity

Posted on 8 April, 2008 by

Last night I read an article about poetry – not a subject I can claim to have very muck knowledge of at all. It described the creative process and referred specifically to the the structure of a sonnet. A sonnet … Continue reading →

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