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Monthly Archives: March 2010
Marketing Week: Customer Experience Master Class
On Wednesday I ran a customer experience master class for Marketing Week as part of the Customer Retention conference. With a colleague, we shared some thoughts with just over 10 senior marketeers during the one day workshop about why having … Continue reading
Posted in Customer Experience, Social Networking, User Experience
Tagged Customer Experience, Marketing Week, master Class
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It’s getting emotional
Last week we entertained the world’s press in our labs – OK a slight exaggeration, but with the might of CA’s PR department we did have over 40 people from various European media organisations including Portugal’s main TV channel and … Continue reading
Posted in Customer Experience, Usability, User Experience, Web
Tagged CA, EEG, electroencephalography, Foviance, Martin Lindstrom
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